Retail
In 2005, Parksville has approximately 37 000 sq m [415,000 sq. ft.] of retail floor area. The downtown core has slightly more than half of this at 19 000 sq m [218,000 sq. ft.] The second largest retail area is Wembley Mall with approximately 9,500 sq m [102,000 sq. ft.] of gross retail floor area. The balance of the space is dispersed throughout the City.
The primary trade area of Parksville is the area within the municipal boundaries. The secondary trade area includes Qualicum Beach and Electoral Areas E through H as shown here:
The Total Trading Area(click to view larger Image)
| Population | Average Earnings | |
| Parksville | 10,700 | $25,842 |
| Qualicum Beach | 6,921 | $27,917 |
| Area E Nanoose Bay | 5,000 | $23,972 |
| Area H Shaw Hill, Qualicum Bay, Deep Bay, Bowser | 3,100 | $17,044 |
| Totals | 25,721 | $23,694 |
An extensive Retail Market Analysis has been Completed in 2006 that identifies new business opportunities.